Friday, February 14, 2020

The old Canadian Land Essay Example | Topics and Well Written Essays - 500 words

The old Canadian Land - Essay Example However, there are no reasons to believe that he could be a bad man looking for trouble. It was because he did not bother people along his constant travel expeditions. He travelled by water. His travel machine was a canoe that he used to tour all the waters of the rivers and seas that he came across. No water body was too scarify to make him stop a journey. The people believed that he was a brave man, who would look out for anyone in harm. Everyone in the lands knew him as a man without fear. Thus, many respected him as he was a hero amongst them all. From his appearance, it was difficult to know much about him. He carried with him everything from all the places he went to. Physically, he dressed as an Indian. One could argue that he had Indian traits in him. Apart from the manner of dressing, his character had much do with the Indian lifestyle. Indians were just as courageous men as he was. They were known to be the most troublesome people to deal with during trade. They would settle every slight issue with a fight. In fact, they were ready to die. The same characteristics could be evident in Pasquinel. It was in his nature to walk into a dangerous place without thinking. He was ready for any attack. In fact, he always fought his wars alone. Apart from being a brave man, he was a good negotiator. Negotiation is a skill important when dealing with strangers, who need to be convinced on one intended purpose. As a trader, negotiation skills were important to convince new traders on certain items. Even without speaking the language of the traders, Pasquinel could convince them on his intended purpose and avoid unnecessary confrontation. The story of Pasquinel could be real or a fiction one. The reality of the story could be because of the use of known physical places. For example, the narrator uses known water bodies and ancient places such as France and New Orleans. In addition, the trading activities outlined in the story represent the lifestyle of the

Saturday, February 1, 2020

Critique Assignment Example | Topics and Well Written Essays - 500 words - 1

Critique - Assignment Example The authors have discussed various approaches the organizations will use modern knowledge to capitalize on customer involvement and transform brand conversation expertise and populations. Therefore, as the marketing world undergoes digital transformations the most essential tools for marketers will be maximizing on forming relationships with the customers and delivery of value to them by taking customers are the central nerve of the marketers’ activities. These perceptions are echoed by Wong in the article â€Å"The Future of Advertising.† Wong makes a similar observation and argues that marketers’ competitiveness will be determined by their ability to identify customer’s specific needs and to satisfy that requirement in real time (Wong, 2015). Also, he argues that the era of mass-marketing products is coming to an end because although televisions and radios assist in reaching many audiences they are not sufficient for consumer engagement. On the contrary, marketers will use strategies to identify the exact needs of the consumer momentarily and satisfy that need in real time. Wong cites an example of Google and Apple use of mobile applications to control human health, cars and homes as a mark of the beginning of the digital era that leads instantaneous satisfaction consumer needs (Wong, 2015). Therefore, marketers will use various applications and devices to interact with consumers and deliver their value through the devices and applications The book and the article presents the clear truth about the future marketing by arguing that the marketers should understand the specific needs and wants of the customers, focus on particular market segment which they can be able to satisfy and maximize on value creation to appeal to the customers and develop value for them (Kottler & Armstrong, 2015). Through such marketing practices, the organizations can enlarge